20 YEARS IN THE MAKING. AVAILABLE TODAY—LABOUR DAY, 2021
OBRA + SIX EIGHT SEVEN SIX
To highlight the importance of workers’ rights worldwide and to celebrate the work of the men and women essential to their business, OBRA and Six Eight Seven Sixlaunch their collaboration on Labour Day.
With a cult following amongst industry insiders, Six Eight Seven Six delivers immaculately tailored utilitarian apparel since 1995. Their garments seamlessly blend tradition and innovation, influenced by a slightly anarchist mindset.
OBRA, on the other hand, a young brand, is slowly redefining notions of what vulcanized footwear should be. That is: Comfortable, ethically made, environmentally sound, and of the highest quality. In contrast to Six Eight Seven Six rebellious penchants, OBRA brings with it a persona defined by NYC’s Lower East Side of the mid-nineties andW early oughts.
The two brands take great pride in the quality craftsmanship and manufacturing integrity that goes into their product. These traits, values, and a 20-year connection between their founders, made the brands’ collaboration inevitable.
OBRA + SIX EIGHT SEVEN SIX – THE SNEAKERS
Imagined and designed by Kenneth MacKenzie in London.
Manufactured to spec by OBRA in Brazil.
“The sneakers take a cue from the brutal concrete tones of the Brunswick Centre, home of Six Eight Seven Six and the designers’ friend: Pantone, which began in New York City, OBRA’s turf.” — Kenneth MacKenzie
KennethMacKenzie took full advantage of the color blocking opportunities made possible by the sneaker’s multiple layers of rubber. The result is sneakers that reflect Six Eight Seven Six’s honest design sensibility. The designer’s final use of grays and blues complements the OBRA Low Full Cap sneakers with the same casual yet sartorial execution characteristic of Six Eight Seven Six
Photography : Daniel Jenkins / Purposeful Activity
“The derive involves playful and constructive behaviors and an awareness of psychogeographical effects. In a derive the individual, or several individuals, drop their every day tasks and activities and go on with movement and action. They let themselves be drawn by the attractions of the terrain and what they find there. They do not have a motif in mind, they are just experiencing the city open to new perceptions.”
Made from featherweight, durable Tritan that’s taste and odor-neutral.
Silicone mouthpiece with the new Active Spout and is free from harmful chemicals, such as estrogen-mimicking substances and phthalates.
Fits in all common bicycle bottle cages – 247mm H x 73mm B
The extra-large opening makes filling easier – even ice cubes fit into the bottle
Leak-proof drinking cap
The high-quality Tritan bottle is extremely lightweight and stable
100% free of harmful substances such as BPA or phthalates
OBRA is a footwear brand focused on premium utilitarian comfort.
IN BRAZIL OBRA MEANS CONSTRUCTION WORK OR WORK OF ART
Co-founded by longtime friends Dave Cory and Arnaud Delecolle, OBRA is the sum of their extensive experience in the footwear, manufacturing and global fashion industry, coupled with the desire to do better.
OBRA reflects our co-founders’ belief that a footwear company can be profitable and socially responsible without compromising aesthetics.
OBRA is rooted in downtown New York and manufactured in Southern Brazil, in a family-held factory with over 75 years of footwear tradition.